On January 17th, Jenna Mollard, JLB Florida’s Director of Business Development, teamed up with dotmailer to host their Google Adwords & Email Marketing for eCommerce Webinar. Together, dotmailer and JLB Florida discussed different innovative strategies for eCommerce companies to utilize to refine their business and drive up sales. The attendees received a comprehensive education on the fundamentals of running a Google Adwords campaign, important tactics to optimize online sales, techniques to guarantee a profitable ROI, and lastly, ways to enhance product pages in order to drive conversions. All of those who registered for this educative webinar qualified for the Holiday Google Adwords Promo which included a $150 Adwords credit towards their Google campaigns as well as a $500 credit toward an AdWords setup fee.