Will your Marketing Technology deliver on your 2016 goals?

Guest Post from our partner, dotmailer With the emergence of new marketing technologies and the evolution of old ones in 2015, 2016 could see a shake-up in strategy by the CMOs and CTOs of ecommerce businesses. This evolution in the Marketing Technology space has inspired some healthy debate around all-in-one solutions versus building best-of-breed marketing suites, […]
How CRM Can Help Your Commerce Business Deliver a Personalized Customer Experience

Guest Post from our partner, OroCRM In today’s fast evolving social world, customers are expecting businesses to communicate through multiple channels and devices and cater to them whenever and wherever they are available. To be able to master this task, it is important to implement a Customer Relationship Management (CRM) system that offers the necessary […]
Magento 2.0 has arrived…

…sort of This week the 2.0 versions of Magento Community and Enterprise became officially available to the public. While Magento 2.0 has been a crowd-sourced endeavor, with developers around the world involved along the way, and has been tested rigorously including for some real websites, it is still in many ways brand new. Magento 1.x […]
Black Friday and Cyber Monday Blog Post

Black Friday. On the surface, you’d think that this day was purposely given ominous, dark, possibly evil connotation. The exact origins of the modern usage of the term are lost to time, but Snopes suggests that the by the 1950’s, the day was known for employees calling in sick in order to enjoy a long […]
A Busy Time, Indeed

A Busy Time, Indeed It’s a very busy time here at Rand Marketing. Abi’s Place Abi’s Place Open House is on Tuesday, November 17 at 6:30PM. Abi’s Place is at 1710 North University Drive, Coral Springs, Florida 33071. This is a wonderful cause that Rand Marketing is proud to help support. Their open house is […]
Magento SUPEE-6788 Patch Information

It’s a bird… It’s a plane…. It’s SUPEE-6788! The 5th Magento security patch of 2015 has arrived, much to the chagrin of Magento developers and website owners. We’re of course glad to see Magento providing protection against vulnerabilities that have been discovered and are still huge fans of Magento Community & Enterprise. While the first […]
Get $100 in AdWords credit when you spend $25

Get $100 in AdWords credit when you spend $25 We want to help you advertise with Google AdWords. Get $100 in advertising credit when you spend $25 within 30 days of adding the code to your account*. You’ll receive advertising credit — valid for future advertising – about 5 days after the promotional period ends. […]
Understanding Digital Body Language in order to optimize user experience

Written by: Adam Bowen from Fanplayr Knowing when to draw your visitor’s attention to an engaging offer or message without disruption and in a manner that improves the shopping experience is key to driving conversions. Traditionally, the job of retailing revolves around matching product mix to audience demographics. This means organizing inventories, displays, shelf space, […]
Product Data: The Sneaky Problem eCommerce Merchants Overlook

Written by: Ryan Lunka, Digital Marketing Director at nChannel At nChannel, we get a lot of requests to help with inventory synchronization, order management, and technology integration, which are all really important initiatives for eCommerce merchants. However, when we get into the details with our customers we often find that their biggest problem is something other than what […]
10 tips to keep your ecommerce environment secure this Holiday season

Keeping your environment secure is important all year, but particularly during the holiday season, when so much revenue is on the line, and security breaches are most common. Elizabeth Scott is here from our partner Tenzing to share 10 tips to secure your environment before the holiday season hits. Patch your environment Make sure you […]