How Product Recommendations Can Increase Average Order Value (AOV) and Revenue on Your Website
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With customer acquisition costs only rising, website personalization is top of mind on the list of to-dos for many eCommerce retailers. With small budgets, many online retailers often turn to advertising as a means of increasing their average order value or revenue on their website. However, instead of spending all of your marketing budget on […]
3 Improvements Strong Site Search Can make to an eCommerce Site
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The list of “best practices” for eCommerce sites is constantly changing and developing. One of the most important of the current standards is strong on-site search. When a shopper visits an eCommerce site they often already know what they are looking for, and therefore head straight for the search bar. What happens next is critical. […]