Press releases are an important part of many long-term digital marketing campaigns, and provide multiple benefits. As primary points for return on your investment, a well written press release on an interesting topic can be picked up by various news outlets, and disseminated accordingly. This helps to expose many people to your business, helping your branding, and driving consumers directly to your website.
It’s also a great way to earn valuable backlinks. These links are useful and can have a significant impact on your search engine rankings. Relevant, quality backlinks act as recommendations of your website, suggesting that sites with links think that readers should consider visiting your website. Links from news websites and similar online publishers can be particularly helpful to your SEO.
Whether you need help writing a press release, or simply getting it published using SEO best practices, our team is here to help. Call us at (954) 530-6125, or reach out online by submitting a contact form.